When a brand is involved with your event, it has to be a priority that your client can immediately see the return on investment as soon as the relationship starts through post event. Here are three tips have a winning event for your client. 1) The Relationship Begins Before the Event You've sold your event to the brand representative (rep), and now you have to deliver...and that starts way before the actual event. The key is to build a relationship with the rep that has a foundation of trust and transparency. The brand selected your team to execute for a reason. [...]
About Insights InsiderThis author has not yet filled in any details.
So far Insights Insider has created 3 blog entries.
Hosting parties and formal events have a lot of similarities, both require suitable locations, hosts, and marketing. However, formal events elevate the stakes, and it requires the hired agency to look through a different lens to pull it off. Here are three tips to consider when producing a formal event. 1. Partner with an Exclusive Brand Nothing says formal like a brand that is considered luxury or exclusive. Find the right brand partner that fits with the event, and make sure it's the right event before you approach that potential luxury partner. Research their audience and portfolio before making the pitch. [...]
The importance of having strong media assets for your portfolio is stronger than ever now. With digital platforms including social spaces to promote your site, it's imperative to have visuals that represent your brand in a high quality way. Here are four tips on selecting vendors who provide quality services. 1) Ask for Referrals Hosting an event in a city that you are lacking on contacts? Ask your followers for referrals for what you need help with...photography, videography, etc. Peer to peer recommendations are typically the strongest because you it's the person's credibility on the line, and no one wants to [...]